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User-generated curation: the future of social brands

There’s definitely a lot for brands to get excited about when it comes to user-generated curation (UGC) for the good of marketing. Content marketing has become the ultimate buzzword but there is...

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Why you should shun Facebook and Twitter for calmer technology

Our increasingly visual culture has led us to become immune to the vast majority of visual signals present throughout our daily lives. For brands it is often difficult to make products or advertising...

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Facial recognition: is it nearly here?

This year we have already seen some exciting technologies announced at the Consumer Electronics Show, Mobile World Congress and SXSW, to name a few. Some of those innovations have been discussed a lot...

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Brands taking tech into their own hands

It was only a few weeks ago that Tesco launched its Hudl tablet (pictured) and Argos has just launched MyTablet this week. It’s fair to say that everyone wants a piece of the tech pie. And the pie is...

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High street banks must play digital catch up

Technology is transforming the retail banking sector with the Payments Council predicting that mobiles alone will account for an astounding £1.5 billion pounds worth of transactions a year by 2022. In...

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Five ways Wimbledon is getting social

This year is set to be Wimbledon’s most social yet. It has a digital audience of 20 million, but only 500,000 people will actually get to go to the championship. The tournament has invested a huge...

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Five steps to digital transformation

(Airbnb/YouTube) Digital transformation is everywhere. There is a huge shift in digital towards businesses that understand collaboration, connection and advocacy. Brands need to look at their future in...

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Forget digital detox, marketers can use technology to improve summer holidays

School’s out for the next six weeks or so and, while parents are making plans to keep everyone out of trouble, the likes of Airbnb and Trip Advisor are using technology to provide new experiences to...

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